If there is one thing we can take away from CES this year, it’s that displays with better color performance are on the horizon. Two of the largest attention getters at CES this year were new displays by Sony and LG.  LG unveiled a 55″ OLED and Sony displayed a new “Crystal LED” technology.  While both of these displays exhibited impressive performance, including a wider color gamut, the Sony TV was a prototype only, and the LG display is expected to be available later in the year at a hefty price.

As Hubert of Ubergizmo points out, these technologies offer great promise, however, cost will be their determining factor.  OLED, which has been on the horizon for what seems like forever, still looks like it will not be available to the masses for quite a while, certainly not in large formats and not at a manageable price point for the consumer.

By contrast, QDEF, offers an affordable, consumer ready solution today. Display designers who are looking for the next new thing will find that they can have a screen with high brightness, deep color, high-DPI resolution and deep blacks in a display that’s as big as they want using QDEF with no increase in cost. This is because QDEF has been designed as a drop-in diffuser sheet replacement to leverage the billions of dollars of existing installed manufacturing capacity and two-plus decades of improvements to LCD performance.  With QDEF, manufacturers can easily replace the diffuser sheet in their displays with a sheet of QDEF and gain over 100% of NTSC color performance.